Companies owned by Laura Loomer have garnered attention due to her prominence as a far-right political activist and internet personality. Known for her controversial views and bold actions, Loomer has ventured into various business and media endeavors. This article delves into the companies she owns, providing insights into their operations, ownership structures, and financial performance.
Who is Laura Loomer?
Laura Loomer’s trajectory as a far-right activist, entrepreneur, and media personality has been shaped by her contentious views, media stunts, and confrontations with tech giants. Despite facing criticism for her extreme opinions, Loomer has leveraged her controversial image to build a career in both media and business.
Background and Early Life
Laura Elizabeth Loomer was born on May 21, 1993, in Tucson, Arizona, USA. She grew up in a family with a strong Jewish background, which has influenced her perspective and activism. Loomer moved to Florida to pursue her college education, where she attended Barry University and earned a bachelor’s degree in broadcast journalism in 2015. Her early years shaped her career in media and politics, particularly her stance on free speech and conservative values.
Career Beginnings in Journalism
After graduation, Loomer started her career as a journalist. She worked briefly with organizations like Project Veritas, known for its undercover investigations into political corruption, and The Rebel Media, a Canadian far-right media outlet. However, her career took off when she began aligning herself with far-right platforms such as InfoWars, which became a significant venue for her controversial views and activism.
Rise to Prominence and Media Controversies
Loomer gained national attention in 2017 when she confronted the Muslim Brotherhood outside a building in Washington, D.C. This act of protest was part of her broader agenda to expose what she considered “dangerous” ideologies within Western democracies. Her confrontations, stunts, and viral moments made her a well-known figure in the alt-right and conservative circles.
Loomer’s rise to prominence also came from her controversial social media presence. She made headlines in 2018 after being banned from Twitter, Facebook, and Instagram for spreading hate speech and misinformation. These bans fueled her narrative of being “censored” by big tech companies and contributed to her gaining supporters who shared similar grievances against Silicon Valley’s perceived bias.
Controversial Views and Political Stance
Laura Loomer’s political views are widely regarded as controversial. She is an outspoken critic of Islam, immigration, and left-wing politics. Loomer has made provocative statements in the past, such as advocating for the public labeling of Muslims and expressing anti-Muslim sentiments. She has also been a vocal supporter of former President Donald Trump and often echoes far-right viewpoints on social media and other platforms.
Her criticisms of political correctness, cancel culture, and what she perceives as the left-wing agenda in mainstream media have led her to be a polarizing figure. As a result, she has attracted both strong supporters and vocal critics. Loomer’s outspokenness and media presence make her a key figure within the far-right, often amplifying issues related to free speech and the culture wars.
Entrepreneurial Ventures and Media Influence
In addition to her media career, Loomer has entered the entrepreneurial space with various companies, such as Illoominate Media, Inc., and Loomered.com, which focus on her political activism. These ventures have allowed her to take control of her own narrative and distribute content aligned with her views outside mainstream platforms.
Loomer’s media influence extends beyond her personal platforms. She has become a key figure in the alternative media space, often using her influence to challenge big tech and promote conservative ideologies. She is known for her active presence on Rumble, a video-sharing platform where she hosts her own political commentary show.
Public Image and Legal Challenges
Loomer’s public image is both a point of contention and a major driver of her career. She has become a symbol for those who feel marginalized by big tech’s censorship policies, advocating for the rights of conservative voices to be heard. Loomer has filed numerous lawsuits against tech giants like Twitter, Facebook, Google, and Apple for banning her from their platforms, claiming they violated her rights to free speech and public participation. These legal challenges have further solidified her status as an anti-establishment figure in the political media landscape.
Political Campaigns and Public Engagements
In 2020, Loomer ran for Congress in Florida’s 21st District as the Republican nominee. Though she did not win, her candidacy marked her continued efforts to align herself with mainstream politics and gain a greater platform for her views. Loomer’s campaign focused on issues such as combating political censorship, strengthening immigration laws, and protecting free speech. She used her candidacy as another avenue to promote her views and expand her media empire.
Laura Loomer’s Relationship with Donald Trump
Laura Loomer has been an outspoken and staunch supporter of Donald Trump. Her alignment with Trump’s political ideology, particularly his hardline stance on immigration, free speech, and conservative values, has made her one of the more vocal figures in the far-right movement. Loomer has been a vocal advocate for Trump since his campaign in 2016 and has used her platform to endorse his policies and call for his re-election in 2020.
While Loomer did not have an official role within the Trump administration or campaign, she has had several high-profile meetings and interactions with Trump. One notable instance was when Loomer attended a private meeting with Trump after being banned from various social media platforms. In this meeting, she reportedly discussed issues related to free speech, censorship by big tech companies, and her views on how conservative voices are silenced in the digital age. Loomer has since claimed that this meeting was a sign of Trump’s support for her and her activism.
Involvement in the Trump 2024 Campaign
As the 2024 presidential election approaches, Laura Loomer’s continued connection to Donald Trump remains strong. Loomer has expressed her intention to support Trump’s re-election bid and has been vocal about the need to restore conservative values in American politics. Loomer has not only continued her activism but has also worked to solidify her place within Trump’s orbit, with the possibility of increased involvement in his 2024 campaign.
Reports suggest that Loomer may play a larger role in Trump’s media outreach, particularly targeting conservative and far-right audiences. Loomer’s established influence in the conservative media landscape, combined with her shared ideologies with Trump, positions her as a key ally for his campaign in 2024.
Involvement in April 2025 National Security Council Firings
In April 2025, Laura Loomer, a far-right activist known for her controversial views, played a significant role in influencing personnel changes within President Donald Trump’s administration. On April 2, Loomer met privately with President Trump in the Oval Office, where she presented research alleging that certain National Security Council (NSC) officials were insufficiently loyal to Trump’s “Make America Great Again” agenda. She claimed that these staffers held “neo-con” views and had not undergone proper vetting.
The following day, several senior NSC officials, including Brian Walsh (Director for Intelligence), Thomas Boodry (Senior Director for Legislative Affairs), and David Feith (Senior Director for Technology and National Security), were dismissed. National Security Adviser Mike Waltz, who was present during Loomer’s meeting, retained his position despite prior controversies.
While President Trump acknowledged receiving Loomer’s recommendations, he downplayed her direct influence on the firings, stating that personnel decisions are routine and that he considers input from various sources before making such changes.
This sequence of events has raised concerns about the influence of fringe figures like Loomer on administrative decisions, particularly within sensitive areas like national security. Critics argue that such interventions could disrupt the functioning of government agencies and compromise national security interests.
List of Companies Owned by Laura Loomer
Here’s a list of the brands and companies owned by Laura Loomer:
| Company Name | Role |
|---|---|
| Illoominate Media, Inc. | Founder and CEO |
| Loomered.com | Founder and Owner |
| Rumble Show | Host and Executive Producer |
| Pawsitive | Endorser and Investor |
| RightSide Broadcasting Network | Contributor and Media Personality |
| Loomer for Congress, Inc. | Founder and Manager of Political Action Committee (PAC) |
| The Loomer Institute | Founder and Executive Director |
| Loomer Media Enterprises | Founder and CEO |
| Loomer Legal Fund | Founder and Manager |
| Loomer Global Consulting | Founder and Principal Consultant |
| Loomer’s Political Merchandise and Apparel | Founder and Product Curator |
| Loomer Investments, LLC | Founder and Principal Investor and Manager |
| The Loomer Foundation | Founder and Executive Director |
Illoominate Media, Inc.
Illoominate Media, Inc. is a media company founded by Laura Loomer in 2018. The company operates as a platform for Loomer’s political commentary, investigative journalism, and advocacy for free speech, particularly in relation to conservative and far-right viewpoints.
Illoominate Media produces content, including articles, videos, and reports, often discussing topics such as political correctness, censorship, and the biases in mainstream media.
Loomered
Loomered is a personal website and platform established by Laura Loomer to showcase her political commentary, articles, and investigative reports. The site also acts as a subscription-based platform, allowing Loomer’s followers to access exclusive content that provides insights into her political stances, her involvement in legal battles, and her views on contemporary issues.
Rumble Show
In addition to her writing and commentary, Laura Loomer hosts a show on Rumble, a video-sharing platform that caters to a more conservative audience. Her Rumble show focuses on political commentary, interviews with like-minded individuals, and discussions on the state of American politics, media censorship, and conservative values.
Pawsitive
Pawsitive is a pet food company that Laura Loomer has endorsed and invested in. The company markets its products as a premium choice for pet owners, particularly those aligned with conservative values. Pawsitive’s dog food products are marketed as healthy and nutritious, with an emphasis on quality ingredients and supporting American-made goods.
RightSide Broadcasting Network (RSBN)
RightSide Broadcasting Network (RSBN) is a media company that focuses on live-streaming conservative political events, particularly those related to Donald Trump and the broader Republican Party. While Loomer is not the sole owner of RSBN, she has a close relationship with the network, often appearing as a guest on their broadcasts and offering political commentary.
Laura Loomer’s Merchandise Line
Loomer also owns a personal merchandise line that features a range of products like t-shirts, hats, and other apparel with slogans and logos related to her political beliefs and activism. The merchandise is sold directly to her followers through her website, Loomered.com.
Loomer for Congress, Inc.
Loomer for Congress, Inc. is the political action committee (PAC) associated with Laura Loomer’s bid for a seat in the U.S. House of Representatives. Loomer ran for Congress in Florida’s 21st District in 2020, aiming to represent the conservative wing of the Republican Party. The PAC was created to fund her campaign efforts and support her legislative goals, particularly focusing on issues like free speech, immigration reform, and tech censorship.
The Loomer Institute
The Loomer Institute is a think tank and advocacy organization created by Laura Loomer to promote conservative thought leadership and challenge political correctness, media bias, and left-wing ideologies. The institute conducts research, publishes reports, and organizes events to advance right-wing causes and policies.
Loomer Media Enterprises
Loomer Media Enterprises is a media company founded by Laura Loomer, which produces various forms of digital content and media products that reflect her political beliefs. This includes podcasts, interviews, opinion pieces, and video series that address issues like the war on free speech, political censorship, and conservative activism.
Loomer Legal Fund
The Loomer Legal Fund is a non-profit organization established by Laura Loomer to support legal challenges, particularly in her ongoing fight against tech companies for alleged censorship. The fund provides financial assistance for legal actions related to free speech and political discrimination.
Loomer Global Consulting
Loomer Global Consulting is a consulting firm launched by Laura Loomer to provide strategic advice and advocacy for conservative candidates and organizations. The company specializes in digital strategy, media relations, and fundraising within the far-right and conservative political movements.
Loomer’s Political Merchandise and Apparel
Loomer’s Political Merchandise and Apparel is an online retail store that sells products aligned with her political brand, including clothing, accessories, and other merchandise that feature her personal slogans, pro-Trump messages, and right-wing themes.
Loomer Investments, LLC
Loomer Investments, LLC is an investment firm founded by Laura Loomer to manage her personal assets and investment portfolio. The firm primarily focuses on investments in conservative media, technology ventures, and start-ups that align with her political ideologies.
As the principal investor and manager of Loomer Investments, LLC, Loomer is directly involved in making decisions about which companies to invest in. Her focus is on supporting ventures that promote free speech, conservative politics, and anti-censorship, particularly in the digital media and tech sectors. Loomer’s investments are often aimed at creating a more prominent conservative ecosystem to counterbalance the influence of left-wing media and tech giants. The firm helps fund companies that align with her political and business interests.
The Loomer Foundation
The Loomer Foundation is a non-profit organization dedicated to advancing conservative causes, particularly in the realms of free speech and anti-censorship. The foundation works to support legal actions, educational initiatives, and media projects that aim to protect the rights of conservative individuals and groups in the U.S.
Revenue and Net Worth of Laura Loomer
As of 2025, Laura Loomer’s financial profile has expanded significantly through her various businesses, activism, media endeavors, and investments.
Total Estimated Annual Revenue (2025): $2.5 million – $4 million
The revenue estimates above account for her personal media ventures, online merchandise sales, consulting services, and revenue from legal and political fundraising.
Here’s a breakdown of estimated revenue for some of Laura Loomer’s key businesses:
| Company/Business | Estimated Annual Revenue |
|---|---|
| Illoominate Media, Inc. | $500,000 – $1 million |
| Loomered.com | $150,000 – $300,000 |
| Rumble Show | $500,000 (Estimated from subscription and ad revenue) |
| Pawsitive | $300,000 – $500,000 |
| Loomer Legal Fund | $200,000 – $400,000 (Primarily from donations and fundraising) |
| Loomer Global Consulting | $250,000 – $400,000 |
| Loomer’s Political Merchandise | $100,000 – $200,000 |
| Loomer Investments, LLC | $100,000 – $300,000 (Returns from investments and consulting) |
| The Loomer Foundation | $150,000 – $250,000 |
Net Worth Estimate for 2025
Laura Loomer’s estimated net worth for 2025 is likely to be influenced by several factors, including her media empire, investments, consulting work, and income from political activities.
Based on her current revenue streams and the various businesses she owns, her net worth is estimated to be in the range of $5 million to $10 million.
Breakdown of Estimated Net Worth
Media & Content Ventures (Illoominate Media, Rumble Show, Loomered.com)
These are among the highest revenue-generating aspects of Loomer’s career. With substantial online followings and premium content offerings, her media empire has contributed significantly to her wealth.
Political Merchandise & Apparel
Merchandise sales related to her brand have been consistent, especially among conservative supporters. This business continues to generate moderate revenue, which bolsters her net worth.
Investments & Consulting
Loomer’s investments, particularly in conservative tech and media ventures, along with her consulting firm, contribute to her financial portfolio. Though specific details of her investments are not fully transparent, her financial activities in these sectors have played a significant role in increasing her wealth.
Legal & Political Fundraising
The Loomer Legal Fund and her PAC, “Loomer for Congress,” provide a steady stream of donations and political support, which contribute both to her activism and to her overall financial position.
Final Words
Laura Loomer’s business ventures are deeply intertwined with her political activism. Her companies, including Illoominate Media, Loomered.com, her Rumble show, and Pawsitive, serve as platforms for her views and contribute significantly to her financial standing. Despite controversies surrounding her persona, these ventures have established her as a notable figure in the conservative media landscape.
FAQs
What companies does Laura Loomer own?
Laura Loomer owns several businesses, including Illoominate Media, Loomered.com, The Loomer Institute, Loomer Legal Fund, and Loomer Global Consulting. These ventures promote her conservative views and provide platforms for her media, legal activism, and political consulting.
What is Illoominate Media, Inc.?
Illoominate Media is a media company founded by Laura Loomer that produces conservative content focused on free speech and political issues, often challenging media bias and political correctness.
What is the Rumble Show?
The Rumble Show, hosted by Laura Loomer, is a political commentary program on the Rumble platform, where she discusses issues like media bias, censorship, and conservative activism.
What happened during the April 2025 National Security Council Firings?
In April 2025, after a meeting with President Trump, Laura Loomer raised concerns about the loyalty of certain NSC officials. The following day, several officials were dismissed, raising questions about her influence in the decision.
How did Laura Loomer influence the April 2025 firings at the National Security Council?
Laura Loomer reportedly raised concerns about the loyalty of NSC staffers to Trump’s agenda during a private meeting. While Trump acknowledged receiving input, he downplayed Loomer’s direct role in the firings.
Did Laura Loomer have any direct role in the firings of senior NSC officials?
Loomer’s influence in the firings is disputed. Trump confirmed she raised concerns but denied she directly caused the firings. Critics argue her involvement might have played a role in the decision.
What was the reaction to the firings after Loomer’s involvement?
The firings were controversial, with some supporting the move to remove disloyal staff, while others criticized Loomer’s growing influence in Trump’s decisions, fearing it undermined the administration’s stability.
How has the media reacted to Laura Loomer’s influence in politics?
Conservative outlets support Loomer, while mainstream media criticize her for her controversial views. Her involvement in Trump’s decisions, including the NSC firings, has intensified debates over her influence.
What impact has Laura Loomer’s activism had on her financial ventures?
Loomer’s activism has boosted her revenue from media platforms like Loomered.com and Rumble, along with income from political merchandise, consulting, and legal fundraising efforts.
What is Loomer’s position in conservative media and politics?
Loomer is a significant figure in conservative media and politics, known for her strong stances on free speech and her opposition to censorship, with a prominent role in far-right activism.