Have you ever wondered what companies are owned by Whirlpool?
They’re a global manufacturer of household appliances, from refrigerators and ovens to washers and dryers.
But with all the mergers and acquisitions taking place in the last few decades, it can be hard to keep track of what brands Whirlpool owns and who exactly is behind some of your favorite household items.
In this blog post, we’ll explore the list of companies and brands owned and operated by Whirlpool.
Let’s get rolling…
Who Owns Whirlpool?
Whirlpool is a publicly traded company, which means that it is owned by a large number of shareholders who have purchased stock in the company.
As of 2024, the largest shareholder of Whirlpool is BlackRock, which owns just over 10% of the company’s outstanding shares.
Other major shareholders include Vanguard Group, State Street, and Fidelity.
While there isn’t just one single owner of Whirlpool, the fact that it is publicly traded allows for a diverse range of investors to have a stake in this successful and innovative company.
What Companies are Owned by Whirlpool?
Whirlpool Corporation owns a number of subsidiaries and brands, including:
1. KitchenAid
KitchenAid is one of Whirlpool’s most well-known and beloved brands, and it was acquired by the company in 1986.
The brand makes a wide variety of kitchen appliances such as mixers, blenders, food processors, toasters, waffle makers, refrigerators, dishwashers, and more.
As a subsidiary of Whirlpool, KitchenAid operates under the parent company’s mission and values and is one of the most popular kitchen appliance brands in the world.
2. Maytag
Maytag is a major appliance brand owned by Whirlpool.
The company was acquired in 2006 and has since become one of the most trusted brands for household appliances.
Maytag manufactures refrigerators, dishwashers, ranges, microwaves, laundry machines, and more.
As a subsidiary of Whirlpool Corporation, Maytag follows the parent company’s mission and values and helps to make Whirlpool one of the leading brands in home appliance products.
3. Amana
Amana is another major appliance brand owned by Whirlpool Corporation.
The company was acquired in 2001 and has since become one of the most trusted and dependable brands for quality home appliances such as refrigerators, ranges, microwaves, dishwashers, laundry machines, and more.
As a subsidiary of Whirlpool Corporation, Amana follows the mission and values of the parent company and contributes to the success of Whirlpool in the appliance industry.
4. Jenn-Air
Jenn-Air is one of Whirlpool’s leading luxury appliance brands.
The company was acquired by Whirlpool in the late 1990s and has since become a leader in high-end kitchen appliances such as ranges, refrigerators, ovens, dishwashers, microwaves, and more.
As a subsidiary of Whirlpool Corporation, Jenn-Air follows the mission and values of the parent company, providing customers with a top-of-the-line kitchen appliance experience.
5. Gladiator GarageWorks
Gladiator GarageWorks is a leading storage and organization brand owned by Whirlpool Corporation.
The company was acquired in 2008 and has since become one of the most trusted names for garage organization, tools storage, appliance garages, workbenches, and more.
As a subsidiary of Whirlpool Corporation, Gladiator GarageWorks follows the mission and values of the parent company and provides customers with quality storage solutions.
6. Affresh Cleaning Solutions
Affresh is a leading cleaning solutions brand owned by Whirlpool Corporation.
The company was acquired in 2018 and has since become one of the most trusted names for washing machine cleaners, oven cleaners, kitchen and bathroom cleansing products, and more.
As a subsidiary of Whirlpool Corporation, Affresh follows the mission and values of the parent company with an emphasis on providing customers with safe and effective cleaning solutions.
7. Roper Appliances
Roper Appliances is a leading kitchen appliance brand owned by Whirlpool Corporation.
The company was acquired in 2007 and has since become one of the most trusted names for home appliances such as refrigerators, freezers, ranges, microwave ovens, dishwashers, washer and dryers, and more.
As a subsidiary of Whirlpool Corporation, Roper Appliances follows the mission and values of the parent company, providing customers with quality kitchen appliances.
8. AcrosstheBoard Woodworks
AcrosstheBoard Woodworks is a leading woodworking and cabinetry brand owned by Whirlpool Corporation.
The company was acquired in 2013 and has since become one of the most trusted names for custom cabinets, furniture, countertops, mantels, bathroom vanities, and more.
As a subsidiary of Whirlpool Corporation, AcrosstheBoard follows the mission and values of the parent company, providing customers with quality woodworking solutions.
9. Vendpro Solutions
Vendpro Solutions is a leading vending machine service provider owned by Whirlpool Corporation.
The company was acquired in 2017 and has since become one of the most trusted names for snack and beverage vending machines, office coffee services, breakroom supplies, and more.
As a subsidiary of Whirlpool Corporation, Vendpro Solutions follows the mission and values of the parent company, providing customers with reliable and dependable vending services.
10. Inglis Appliances
Inglis Appliances is a leading Canadian appliance brand owned by Whirlpool Corporation.
The company was acquired in 2019 and has since become one of the most trusted names for home appliances such as refrigerators, freezers, ranges, microwave ovens, and more.
As a subsidiary of Whirlpool Corporation, Inglis Appliances follows the mission and values of the parent company, providing customers with quality home appliances.
11. Bauknecht Home Appliances
Bauknecht Home Appliances is a leading European appliance brand owned by Whirlpool Corporation.
The company was acquired in 2020 and has since become one of the most trusted names for home appliances such as refrigerators, freezers, ranges, microwave ovens, dishwashers, washers and dryers, and more.
As a subsidiary of Whirlpool Corporation, Bauknecht follows the mission and values of the parent company, providing customers with quality home appliances.
12. Consul Appliances
Consul Appliances is a leading Brazilian appliance brand owned by Whirlpool Corporation.
As a subsidiary of Whirlpool Corporation, Consul Appliances follows the mission and values of the parent company, providing customers with quality home appliances.
13. Brastemp Appliances
Brastemp Appliances is a leading Brazilian appliance brand owned by Whirlpool Corporation.
As a subsidiary of Whirlpool Corporation, Brastemp Appliances follows the mission and values of the parent company, providing customers with quality home appliances.
14. Indesit Appliances
Indesit Appliances is a leading European appliance brand owned by Whirlpool Corporation.
As a subsidiary of Whirlpool Corporation, Indesit Appliances follows the mission and values of the parent company, providing customers with quality home appliances.
15. Hotpoint Appliances
Hotpoint Appliances is a leading UK appliance brand owned by Whirlpool Corporation.
As a subsidiary of Whirlpool Corporation, Hotpoint Appliances follows the mission and values of the parent company, providing customers with quality home appliances.
16. Yummly
Yummly is a baking and recipe discovery platform owned by Whirlpool Corporation.
Acquired in 2019, Yummly provides users with access to more than two million recipes from renowned chefs, bloggers, cookbook authors, and home cooks alike.
Through the Yummly app, users can search for recipes based on their dietary preferences or ingredients available in their kitchens.
As a subsidiary of Whirlpool Corporation, Yummly follows the mission and values of the parent company, providing customers with quality home-cooking experiences.
17. Usha International
Usha International is a leading Indian appliance brand owned by Whirlpool Corporation.
As a subsidiary of Whirlpool Corporation, Usha International follows the mission and values of the parent company, providing customers with quality home appliances.
18. Koryo
Koryo is a South Korean appliance brand owned by Whirlpool Corporation.
As a subsidiary of Whirlpool Corporation, Koryo follows the mission and values of the parent company, providing customers with quality home appliances.
19. Hefei Rongshida Sanyo
Hefei Rongshida Sanyo (HRS) is a Chinese appliance brand owned by Whirlpool Corporation.
As a subsidiary of Whirlpool Corporation, HRS follows the mission and values of the parent company, providing customers with quality home appliances.
20. Whirlpool China
Whirlpool China is the Chinese division of Whirlpool Corporation, providing customers with quality home-cooking experiences.
The company offers a wide range of appliances such as refrigerators, freezers, ranges, microwaves, dishwashers and washers, and dryers that are manufactured in accordance with the mission and values of Whirlpool Corporation.
The company also provides after-sales service for its products.
When Was Whirlpool Founded?
Whirlpool was founded in 1911 by Louis Upton and Emory Upton, who were two brothers living in Michigan.
They started out by creating an electric motor-driven wringer washer, which was a big hit among consumers at the time.
From there, they continued to innovate and create new products, eventually becoming one of the leading manufacturers of household appliances in the world.
Even today, over a century after its founding, Whirlpool continues to be a trusted name in the industry, providing high-quality and reliable products to millions of customers worldwide.
Who is the CEO of Whirlpool?
Marc Bitzer is the current CEO of Whirlpool. Bitzer has been with the company for over two decades, working his way up from a management trainee to his current position as CEO.
Under his leadership, Whirlpool has seen continued success and growth, solidifying its position as a top player in the home appliance industry.
From developing energy-efficient products to investing in new technologies, Bitzer’s vision for Whirlpool is focused on providing value to consumers while minimizing the brand’s impact on the environment.
What is Whirlpool’s Net Worth?
As of March 1, 2024, the estimated net worth of Whirlpool Corporation is $5.87 billion with an estimated market cap of $5.08 billion. The net worth of Whirlpool decreased by 25% in only a single year.
This astounding figure speaks to the success of the company and its ability to thrive even in a highly competitive market.
It’s no wonder that millions of families trust Whirlpool to provide high-quality appliances for their homes.
Where is the Headquarters of Whirlpool?
Whirlpool Corporation is based in Benton Charter Township, Michigan, USA.
This beautiful town is located near the eastern shore of Lake Michigan, which provides breathtaking views for those who visit.
The headquarters itself is an impressive modern building that houses many of the company’s top executives and employees.
It’s an excellent location to be the center of a company providing quality appliances for over 100 years.
If you’re ever in the area, be sure to check out the Whirlpool headquarters and see it for yourself.
What is the Annual Revenue of Whirlpool?
Whirlpool Corporation had a total revenue of $19.45 billion in 2023. The company estimated to have $16.9 billion in revenue in 2024.
This impressive figure is largely due to the company’s strong presence worldwide, as it has over 71 manufacturing and technology research centers in 23 countries.
Its success can also be attributed to its wide range of products, which include many award-winning appliances such as washers, dryers, refrigerators, and dishwashers.
Whirlpool Corporation is owned by a variety of different entities ranging from private investors to government organizations.
Currently, the largest shareholder in the company is the American investor Marc Bitzer, who owns 31% of Whirlpool shares. Other notable shareholders include State Street Corporation, which holds 8.7% of the shares, and BlackRock Inc., which owns 6.5%.
Additionally, there is an employee stock ownership plan (ESOP) that accounts for approximately 5% of all Whirlpool shares.
How Many Employees Does Whirlpool Have?
Whirlpool has around 60,000 employees worldwide.
This staggering figure indicates how much impact the firm has on the global economy.
One thing is for sure – anyone who works for Whirlpool is part of a company that has been committed to innovation, quality, and performance for over a century.
With that said, imagine the infinite opportunities that arise when working for such a company.
From engineers to marketing specialists, every employee has an important role to play in driving the brand’s success and growth.
There’s no denying that Whirlpool is a powerhouse in the industry, and its employees are a key element in the company’s continued dominance in the market.
Final Thoughts
It is clear that Whirlpool is a powerful and globally renowned appliance corporate powerhouse.
They have come a long way since its humble beginnings in 1911, and have grown to become the largest home appliance manufacturer in the world.
With an impressive net worth of over $5 billion, an annual revenue of around $19 billion, and over 60,000 employees, it’s not hard to see why this company has enjoyed such success for so many years.
With a board of directors including C-level executives from some of the world’s most iconic companies, they will continue their success well into the future.
Given their dedication to innovation and being ecologically conscious while manufacturing their products – ultimately providing superior customer service – there is no doubt that Whirlpool will remain a viable force in the home appliance marketplace for years to come.