Who Owns Foodpanda: Ownership Details

Foodpanda is one of the most recognized food delivery platforms in Asia and Europe. When people search for who owns Foodpanda, they often want to know its parent company, shareholders, and leadership. The company has grown rapidly since its launch and is now an important player in the global food delivery market.

Foodpanda Company Profile

Foodpanda is Asia’s leading food and grocery delivery platform—excluding China. It’s the flagship brand under Delivery Hero in the region. Established in 2012, its operations span 11 markets, including Bangladesh, Singapore, Pakistan, Malaysia, Philippines, Cambodia, Laos, Myanmar, Hong Kong, and Taiwan. The company is headquartered in Singapore.

Company Details

Foodpanda launched in March 2012, originally in Berlin by Rocket Internet, before pivoting its established base to Singapore. Its Asia expansion was driven globally by leaders Ralf Wenzel, Benjamin Bauer, and Felix Plog.

There are also mentions of early involvement by Lukas Nagel and Rico Wyder in the initial Singapore launch.

In its early days, Foodpanda rapidly spread to Malaysia, Indonesia, the Philippines, Taiwan, Bangladesh, Romania, Brunei, and the Balkans. In 2014, it acquired Eat Oye in Pakistan to solidify its South Asian footprint.

By 2016, several early founders, including managing directors, had exited. That year also saw Foodpanda sell its Delivery Club business in Russia and withdraw from Indonesia due to local competition.

Foodpand Founders

Foodpanda was co-founded in 2012 by Ralf Wenzel, Benjamin Bauer, and Felix Plog, with strong backing and operational support from Rocket Internet, the German venture builder known for scaling e-commerce startups globally. These founders combined expertise in entrepreneurship, digital platforms, and logistics, which helped Foodpanda grow rapidly in multiple regions.

• Ralf Wenzel – A German entrepreneur who served as the founding CEO of Foodpanda. Before Foodpanda, he had worked at Rocket Internet and later became involved with Delivery Hero after the acquisition. Wenzel’s vision focused on using technology to connect restaurants with customers efficiently across diverse markets. He later joined SoftBank as a Managing Partner in its Vision Fund, continuing his influence in the global tech and e-commerce landscape.
• Benjamin Bauer – Another co-founder with a strong background in business development at Rocket Internet. Bauer was instrumental in expanding Foodpanda into international markets quickly, leveraging Rocket Internet’s global network. He concentrated on operational efficiency and scaling strategies, enabling Foodpanda to enter over 40 countries within just a few years.
• Felix Plog – Co-founder who played a key role in logistics and operations, ensuring Foodpanda could handle the complex delivery infrastructure across multiple regions. Plog’s experience in technology and platform operations was critical in streamlining Foodpanda’s order management and supply chain systems.

Alongside them, Lukas Nagel and Rico Wyder were also pivotal in launching and scaling Foodpanda’s operations in Singapore, which became one of its strongest hubs. Their local expertise helped adapt the global model to Southeast Asia’s unique consumer and business environment.

Major Milestones

• 2012 – Foodpanda is founded in Berlin by Rocket Internet, later relocating its headquarters to Singapore to focus on Asia.
• 2014 – Expands aggressively across Asia and acquires Eat Oye in Pakistan to strengthen its South Asian presence.
• 2016 – Acquired by Delivery Hero; exits Indonesia and sells its Russian business (Delivery Club).
• 2017 – Undergoes a global rebrand, shifting from orange to its now-famous pink branding.
• 2019 – Launches Pandamart, its quick-commerce grocery service, beginning in Singapore and Taiwan.
• 2021 – Introduces the Home Chefs initiative in Pakistan, empowering thousands of small food entrepreneurs.
• 2024 – Uber announces a $950 million deal to acquire Foodpanda’s Taiwan business and invests an additional $300 million into Delivery Hero.
• 2025 – Taiwan’s Fair Trade Commission blocks the Uber deal over antitrust concerns. Uber terminates the acquisition, pays a $250 million fee, but keeps its $300 million equity stake in Delivery Hero.

Who Owns Foodpanda?

Foodpanda is not an independent company anymore. It is fully owned by Delivery Hero SE, a German multinational online food-delivery service based in Berlin. Delivery Hero is one of the largest food delivery companies in the world, with operations spanning over 70 countries. Foodpanda is its flagship brand in Asia, where it has a dominant presence in markets like Pakistan, Bangladesh, Singapore, Malaysia, and the Philippines.

Ownership of Delivery Hero, and therefore Foodpanda, is spread among major institutional investors, public shareholders, and retail investors. No single individual owns Foodpanda directly. Instead, it is controlled through Delivery Hero’s corporate structure and shareholder base.

• The largest shareholder of Delivery Hero, and indirectly Foodpanda, is Prosus NV, the investment arm of Naspers. Prosus holds around 25% of Delivery Hero and exerts significant influence over strategic decisions.
• Other major shareholders include Baillie Gifford, BlackRock, and European institutional investors. Their combined holdings ensure that ownership is distributed among long-term investment firms.
• Foodpanda’s leadership, while operating independently at the regional level, ultimately reports to Delivery Hero’s executive team led by CEO Niklas Östberg.

Parent Company: Delivery Hero SE

Delivery Hero acquired Foodpanda in December 2016. Since then, Foodpanda has operated as one of its most important subsidiaries. Headquartered in Berlin, Delivery Hero is listed on the Frankfurt Stock Exchange and is part of Germany’s DAX index, which includes the country’s 40 largest companies.

Delivery Hero runs multiple brands worldwide, and Foodpanda serves as its key growth driver in Asia. The parent company provides financial support, technology, and global expertise, while Foodpanda focuses on local execution in each Asian market.

Acquisition Insights and Details

The acquisition of Foodpanda by Delivery Hero in 2016 marked a turning point. Before the deal, Foodpanda had expanded into many global markets but struggled with profitability in some regions. Delivery Hero purchased Foodpanda from Rocket Internet to consolidate its position in Asia and strengthen its global portfolio. The acquisition helped streamline operations, reduce competition, and expand Delivery Hero’s presence across Asia.

In return, Foodpanda benefited from Delivery Hero’s resources, infrastructure, and global strategy. It shifted focus primarily to Asia, exiting some European and Middle Eastern markets to concentrate on regions with higher growth potential.

Another significant acquisition-related event occurred in 2024, when Uber announced plans to acquire Foodpanda’s Taiwan operations for $950 million, while also investing $300 million in Delivery Hero.

However, Taiwan’s Fair Trade Commission blocked the deal in late 2024, citing antitrust concerns, as Uber and Foodpanda together would have controlled over 90% of the Taiwanese delivery market.

By March 2025, Uber terminated the acquisition and paid Delivery Hero a $250 million breakup fee, but the $300 million equity investment in Delivery Hero remained intact.

Who is the CEO of Foodpanda?

As of 2025, the CEO of Foodpanda is Jakob Sebastian Angele. He has been leading the company since 2017 and continues to play a pivotal role in shaping its strategy across Asia. Under his leadership, Foodpanda has grown into one of the most recognized delivery platforms in the region, expanding services from restaurant meals to groceries, quick-commerce, and cloud kitchens.

Leadership Style and Contributions

Jakob Angele is known for focusing on scalable growth and customer-centric innovation. He emphasized improving delivery times, introducing AI-driven logistics, and strengthening relationships with partner restaurants and riders. He also pushed Foodpanda into the subscription model (Pandapro) and quick-commerce grocery delivery (Pandamart), which diversified the company beyond restaurant meals.

Angele has also been credited with strengthening Foodpanda’s position in highly competitive Asian markets where rivals such as GrabFood, Uber Eats, and Zomato operate. His approach has been to blend global expertise from Delivery Hero with local strategies tailored to each country.

Reporting Structure

While Angele serves as CEO of Foodpanda, his role is connected to Delivery Hero SE’s broader structure. He reports to Niklas Östberg, the global CEO of Delivery Hero. This ensures that Foodpanda’s regional strategies align with Delivery Hero’s global objectives. Decisions on long-term investments, mergers, and high-level strategy are made at Delivery Hero’s board level, but Foodpanda retains operational independence in its daily activities.

Past Leadership

Foodpanda has had several leaders since its founding in 2012. Initially, the company was led by its co-founders, including Ralf Wenzel, who acted as the founding CEO. Leadership later transitioned as the company scaled internationally and eventually integrated into Delivery Hero. Since 2017, Jakob Angele has been the most stable and long-serving CEO, guiding the brand through rapid expansion and major strategic shifts.

Future Outlook under Current CEO

Under Jakob Angele, Foodpanda is expected to continue expanding its quick-commerce ecosystem and strengthen its market share in Asia. His leadership focus remains on technology-driven growth, partnerships with local businesses, and supporting Delivery Hero’s broader ambition to dominate the global food and grocery delivery industry.

Foodpanda Annual Revenue and Net Worth

Foodpanda’s financial results are reported under the Asia segment of Delivery Hero SE, since it operates as a subsidiary rather than an independent entity. In 2025, Delivery Hero reported global revenues exceeding €9 billion, with a significant share contributed by Foodpanda’s Asian operations.

Markets like Pakistan, Bangladesh, Singapore, Malaysia, and the Philippines remain the strongest revenue generators. Foodpanda’s grocery delivery service, Pandamart, also added substantial revenue growth as consumer demand for quick-commerce surged in 2024 and 2025.

Here’s an overview of the historical revenue and net worth of Foodpanda:

Growth Drivers of Revenue

The company’s revenue has been driven by a combination of higher order volumes, quick-commerce expansion, and subscription services. Foodpanda processed millions of orders monthly across its 11 active markets, and revenue per customer increased due to subscription adoption under Pandapro. The rise of cloud kitchens also created a new income stream, as partner restaurants rely on Foodpanda’s infrastructure to expand without traditional dine-in facilities.

Foodpanda Net Worth

While Foodpanda’s exact standalone net worth is not publicly disclosed, market analysts estimate it as one of Delivery Hero’s most valuable assets in Asia. Based on revenue share, brand strength, and regional dominance, Foodpanda’s valuation within Delivery Hero’s portfolio is estimated at €4–5 billion in August 2025.

This figure reflects its strategic role in expanding Delivery Hero’s Asian presence, especially in high-growth markets where Foodpanda holds a leading position.

Financial Outlook

Foodpanda is expected to remain a long-term growth driver for Delivery Hero. Despite competitive pressure from GrabFood and Uber Eats, its strong regional brand recognition, combined with investments in technology and q-commerce, positions it for steady revenue growth. Net worth will likely continue to rise in the coming years as the brand consolidates its dominance in Asia and explores further innovations in on-demand services.

Brands Owned by Foodpanda

Foodpanda has grown far beyond just a food delivery app, building a diverse ecosystem of brands, services, and acquisitions under its own name. As of 2025, the company operates multiple verticals ranging from quick-commerce and virtual restaurants to logistics and subscription programs, each designed to strengthen its position in the delivery and e-commerce space.

Here’s a list of the major brands owned by Foodpanda as of 2025:

Pandamart

Pandamart is Foodpanda’s quick-commerce and grocery arm. It runs networked dark stores (micro-warehouses) that stock thousands of SKUs for near-instant delivery. Pandamart is positioned as the company’s strategic move beyond meals into everyday items and essentials.

By 2025, Pandamart is a core revenue engine in many Foodpanda markets, operating automated fulfilment in larger cities, expanding its SKU range, and integrating with Foodpanda’s core app so customers can order groceries, fresh produce, household items and ready-to-eat goods alongside restaurant meals.

The service is also used to test faster delivery fulfilment technologies such as automated retrieval systems, demand forecasting, and micro-fulfilment robotics in selected dark stores.

Pandapro

Pandapro is Foodpanda’s subscription and loyalty programme. It bundles benefits such as unlimited or reduced delivery fees, exclusive discounts, and partner promos. The subscription product was developed to raise average order value and increase customer retention.

By 2025 Pandapro is marketed across Foodpanda’s markets with local pricing and benefits tuned to each country. It has also been used as a channel for strategic partnerships and B2B customer offers, and it feeds behavioural data back into product development, helping Foodpanda personalise offers and prioritise fast-moving inventory for Pandamart.

Home Chefs

Home Chefs is Foodpanda’s platform initiative to onboard and scale micro and home-based food entrepreneurs. Launched initially to provide income opportunities for small cooks, the programme offers partner onboarding, basic compliance support, access to the Foodpanda marketplace, and marketing exposure within the app.

By 2025 Home Chefs has become an established vertical in several South Asian markets, providing thousands of small vendors with a digital storefront and logistics access. Foodpanda uses the programme both to diversify menu offerings and to strengthen local community ties, while offering home cooks tools and training to professionalise their operations.

Pandago

Pandago is Foodpanda’s consumer and merchant-facing same-day courier and last-mile delivery service in selected markets. It enables the platform to offer non-food deliveries such as parcels, documents, and retail items within short time windows. Pandago is also part of Foodpanda’s strategy to monetise logistics capacity beyond meal drops, allowing merchants to use the Foodpanda fleet for multi-category fulfilment.

Operationally, Pandago shares rider networks, routing algorithms and partner management systems with Foodpanda’s core delivery business, improving asset utilisation and filling gaps in peak hours.

Cloud Kitchens and Private-Label Virtual Brands

Foodpanda operates and partners with cloud kitchens to run delivery-only brands and private-label concepts. Over the years the company acquired specialised cloud-kitchen operators and incubated its own virtual restaurant brands — examples of which have included experimental names used to test niche cuisines and price points.

These private labels allow Foodpanda to offer differentiated menus, higher-margin items and exclusive products that are only available via the app. The cloud kitchen strategy helps Foodpanda control unit economics, scale kitchens across zones, and rapidly iterate concepts based on app data and real-time demand signals.

HolaChef / Holachef

Through targeted acquisitions of local cloud-kitchen operators, Foodpanda consolidated kitchen capacity and intellectual property for virtual brands and production processes.

The Holachef/HolaChef acquisition enabled Foodpanda to inherit recipes, operations playbooks and kitchen locations, and to accelerate private-label rollouts. After integrating these assets, Foodpanda used them to expand its in-house brands and to offer turnkey cloud kitchen services to restaurant partners seeking delivery-first operations.

In-house/Private Labels

Foodpanda has developed and tested a number of in-house menu brands and concept labels. These private labels have been used as laboratory products to test price elasticity, menu optimisation and delivery packaging. Some concepts were designed to capture specific cuisine niches or to operate as value offerings in price-sensitive segments.

The in-house brands also gave Foodpanda more control over margins and supply chain, allowing the company to respond quickly when a concept proved popular and to scale it across multiple cities.

EatOye

EatOye is an early, country-level acquisition that was integrated into Foodpanda’s Pakistan operations. Bought during Foodpanda’s initial regional expansion, EatOye provided a ready merchant base, local market knowledge, and customer relationships.

The acquisition was significant because it removed a local rival and helped Foodpanda rapidly increase market share and logistics density in Pakistan. Post-acquisition, the EatOye merchant network and team were combined with Foodpanda’s product stack to accelerate growth and local execution.

Virtual Brand Partnerships

Beyond owned private labels, Foodpanda runs multi-market partnerships with internet-native restaurant groups and virtual brands. These structured partnerships let Foodpanda host partner virtual brands inside its cloud kitchens, provide joint marketing and pool operational know-how. The model reduces startup risk for restaurant partners while enlarging Foodpanda’s catalogue of exclusive items that drive repeat ordering behaviour.

Foodpanda Shops / Marketplace

Foodpanda operates merchant-facing service bundles that effectively create a mini-marketplace for merchants to sell goods, run promotions, and use analytics tools. These services include inventory syndication for Pandamart merchants, advertising and sponsored listings inside the app, and fulfilment-as-a-service for small retailers that wish to reach Foodpanda’s delivery footprint.

By 2025 these merchant services are an increasingly important product line that monetises the platform beyond order commissions.

Rider and Partner Programs

Foodpanda runs structured programmes for delivery partners — from onboarding and training to welfare and incentives. These are operational entities within the Foodpanda organisation that manage rider recruitment, payments, insurance benefits, and locally compliant contracts. Running these programs in-house lets Foodpanda refine service quality, reduce churn, and coordinate surge capacity between meal deliveries and Pandamart or Pandago tasks.

Final Thoughts

Foodpanda has evolved from a simple food delivery app into one of Asia’s most recognized digital platforms. It has expanded into quick-commerce, subscription services, logistics, and virtual kitchens, creating an entire ecosystem under its own name.

While it operates independently, its growth and stability are supported by its parent company, Delivery Hero. The brand continues to innovate with new offerings like Pandamart, Pandapro, and Foodpanda Kitchens, ensuring it remains competitive in a fast-changing market. When asking who owns Foodpanda, the answer highlights both its strong parent backing and its own ability to build and manage unique services that keep it at the center of the delivery industry.

FAQs

Who owns Foodpanda company?

Foodpanda is owned by Delivery Hero SE, a German multinational online food delivery company. Delivery Hero acquired Foodpanda in 2016 and continues to operate it as a major brand within its portfolio, especially in Asia.

Who is the Foodpanda founder?

Foodpanda was founded in 2012 by Ralf Wenzel, Benjamin Bauer, Felix Plog, and Rohit Chadda. These entrepreneurs built the platform under Rocket Internet’s backing, which helped it scale quickly across multiple countries.

Who owns Foodpanda UK?

Foodpanda UK was initially part of Foodpanda’s global operations, but the company exited the UK market in 2016 after struggling to compete with Deliveroo and Just Eat. As of 2025, Foodpanda no longer operates in the UK.

Who is the owner of Foodpanda?

The current owner of Foodpanda is Delivery Hero SE. The brand operates independently but remains under Delivery Hero’s global umbrella, benefiting from shared technology, logistics expertise, and strategic investment.

Did Uber buy Foodpanda?

No, Uber did not buy Foodpanda. In 2023, Uber announced a plan to acquire Foodpanda’s Taiwan operations for around €950 million, but regulators blocked the deal in 2025. Foodpanda remains under Delivery Hero’s ownership.

Is Foodpanda only in Pakistan?

No, Foodpanda is not only in Pakistan. While Pakistan is one of its strongest markets, Foodpanda operates in over 10 countries across Asia, including Singapore, Malaysia, Thailand, Bangladesh, and the Philippines.

Which country owns Foodpanda?

Foodpanda is headquartered in Singapore and primarily operates across Asia. However, it is owned by Delivery Hero SE, which is based in Germany. So while it is managed regionally in Asia, its ownership rests in Europe.

Did Zomato buy Foodpanda?

Yes, but only in India. In 2017, Zomato acquired Foodpanda’s Indian operations from Delivery Hero in exchange for a stake in Zomato. Outside India, however, Foodpanda continues to be fully owned and operated by Delivery Hero.

Does Foodpanda operate globally?

Foodpanda mainly operates in Asia, including Pakistan, Bangladesh, Singapore, Malaysia, and the Philippines.